Status Velocity

Welcome back to Viral Examples.

Today (in 2 mins or less) let's talk about the real reason some accounts grow faster than others.

The biggest viral factor isn't in any given account’s topics or actual writing — it's their track record.

We call this "status velocity" and it changes everything about how growth really works on social media.

Think about why you follow certain accounts.

Naval isn't just sharing wisdom — he built AngelList.

Sam Parr isn't just giving business advice — he sold The Hustle for millions.

Their content works because their credibility is built into every post. The fastest-growing accounts we studied don't just share insights.

They share proof.

Instead of generic marketing tips, they tell you exactly how they got 100k users in 30 days.

Rather than broad business advice, they break down how they just sold their third company.

Most accounts take the complete wrong approach and totally miss this…

You need to be building while you're sharing. The accounts with the highest growth rates are simultaneously:

→ Launching products while teaching about product development → Closing major deals while sharing sales frameworks → Building massive audiences while explaining their process

Your achievements become your marketing engine.

But you need fresh ones, consistently. It's like email marketing — everyone obsesses over subject lines, but the sender's name matters more than anything else.

Look at your own behavior. When you see a post from someone who just had a big exit, launched a successful product, or built something impressive — you pay attention. Not because their writing is better, but because their results demand attention.

Start documenting your builds before they're successful.

The only thing better than sharing a success story is letting people watch you create one. That's how you turn credibility into inevitability.

Time to Grow

There’s two parts to getting results from posting content:

1. High quality content

2. Relevant distribution

Megaphone, the team behind Viral Examples, helps with both.

1. Our writing team works learns your voice and delivers weekly batches of content for you to post.

2. Our creator network helps get your posts in front of the right audience.

Grab time here or just reply to this email to learn more.