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The Mirror Method: Why Your Best Content Lives in Your Comment Section

How top creators turn comments into viral content

Welcome back to Viral Examples.

Today (in 2 mins or less) we're diving into why certain profiles make you want to trust someone before they've said a word.

The Mirror Method: Why Your Best Content Lives in Your Comment Section

Ever typed out a thoughtful response to someone's question, then realized you just wrote better content than your last three posts combined?

This is what we call the Mirror Method. 

Your comments are your content superpower because they bypass your biggest creative blockers:

1/ Natural voice

When you reply to someone, you drop the "content creator" act. Your expertise flows naturally.

You're helping, not performing.

2/ Built-in audience fit

Someone literally asked for this information. 

No guessing what people want โ€“ they told you.

3/ Pre-validated hooks

The questions that spark long replies are the pain points your audience already cares about.

Here's how to turn comments into content:

  1. Screenshot every comment reply over 3 sentences

  2. Review weekly and ask: "What made me care enough to write this?"

  3. Extract the core insight (usually it's in your first or last sentence)

  4. Expand that insight into a framework others can use

This creates an endless idea loop:

  • Better posts drive more comments

  • More comments fuel better posts

  • Your audience literally tells you what to write next

Stop staring at blank screens. Your best content is already written in your replies.

Letโ€™s Go Viral

Thereโ€™s two parts to getting results from posting content:

  1. High quality content

  2. Relevant distribution

Megaphone, the team behind Viral Examples, helps with both.

  1. Our writing team works learns your voice and delivers weekly batches of content for you to post.

  2. Our creator network helps get your posts in front of the right audience.

Grab time here or just reply to this email to learn more.

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