Viral Examples #108

And how you can go viral too

Welcome back to Viral Examples 👋

Each week we break down 3 posts that got lots of engagement on X and LinkedIn:

  • Why the post resonated

  • A templated version you can copy/paste and use

  • Our own example using the template

Want to know why a post went viral? Share the URL here and we’ll analyze it in a future issue of Viral Examples.

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Cut It Off Template

Why It Works

  1. The all caps feels exhausting to read, but the issue is something that many people worry about

  2. It’s an issue many people feel is true, and this claims to offer “confirmed” proof

The Template

BREAKING: [disturbing/surprising claim].

[Short, hard-hitting details].

[Authority/study/institution] confirmed it in a [credible source/study].

HERE ARE [#] [settings/actions/ways] TO CUT IT OFF:

Our Example

BREAKING: YOUR ATTENTION SPAN IS SHRINKING FASTER THAN EVER.

SHORT VIDEOS. CONSTANT SCROLLING.

NEUROSCIENTISTS confirmed it in multiple brain imaging studies.

HERE ARE 5 WAYS TO CUT IT OFF:

Nobody Is Talking About Yet Template

Why It Works

  1. There’s a clear implication that there are big wealth creation opportunities in the thread

  2. It drives FOMO, since you don’t want to miss the boat again

The Template

[Company/asset/person] just hit [massive milestone].

One of the [fastest/biggest] [shifts/rises] in [industry/history].

But most of the [money/opportunity/upside] has already been made.

Here are [#] [companies/names/trends/assets] sitting in the [early-stage range] that nobody is talking about yet:

Our Example

TikTok just changed the creator economy forever.

One of the fastest shifts in internet history.

But most of the attention has already been captured.

Here are 6 creator platforms sitting in the early-adoption stage that nobody is talking about yet:

So You Don’t Regret Template

Why It Works

  1. The “advice for my younger self” thread is almost its own genre at this point. The interesting part of this one is that it doesn’t use the same format (x lessons from a x year old) that so many others do

  2. The images paint a picture an interesting mixture of relaxation (poses, hair curler, etc) in youth but also ambition and potential (Jesse Eisenberg will be forever tied to his role as Mark Zuckerberg in The Social Network). It’s this combo that I think draws people into the thread’s premise

The Template

If you are between [age range/life stage], learn these [skills/habits/things] so you don’t regret it later in life

Our Example

If you are between 20–40, learn these sleep habits so you don’t regret it later in life

Time to Grow

There’s two parts to getting results from posting content:

  1. High quality content

  2. Relevant distribution

Megaphone, the team behind Viral Examples, helps with both.

  1. Our writing team works learns your voice and delivers weekly batches of content for you to post.

  2. Our creator network helps get your posts in front of the right audience.

Grab time here or just reply to this email to learn more.

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