Watching The Wrong Signals

Welcome back to Viral Examples.

Today (in 2 mins or less) we're diving into why some creators always seem to have fresh angles while others recycle the same tired takes.

The Pattern Stack Method: How to Find Insights Others Miss by Connecting the Obvious

3 trending topics appear in your feed. 

Everyone rushes to comment on each one separately. 

Meanwhile, one creator connects all three and creates THE post that goes mega-viral.

They're using the Pattern Stack Method. And once you see it, you'll spot opportunities everywhere.

Here's the framework...

1/ Start with three observable trends

Look for things happening right now in your space. Real behaviors you can point to. Maybe AI tools are exploding, remote work is shifting, and attention spans are shrinking. Those are your building blocks.

2/ Find the hidden thread

This is where magic happens. Ask yourself what invisible force connects all three trends. What's the deeper shift that explains why these things are happening simultaneously?

3/ Create the "aha" bridge

Show your audience how these separate pieces form one bigger picture. You're revealing the forest while everyone else describes individual trees.

Let's say you notice:

• Creators posting at weird hours

• Engagement dropping on perfect posts

• Random content going viral

Stack these together and you might discover that the algorithm now rewards unpredictability over optimization, for example.

Suddenly you've given people a framework for understanding chaos.

The key is timing.

Wait too long and someone else connects the dots. Move too fast and the trends haven't solidified enough for people to recognize them.

The sweet spot is when you see the same 3 things mentioned repeatedly but separately. That's your cue.

Remember... you're showing people what they already sense but can't articulate. That's what makes them share.

Time to Grow

There’s two parts to getting results from posting content:

1. High quality content

2. Relevant distribution

Megaphone, the team behind Viral Examples, helps with both.

1. Our writing team works learns your voice and delivers weekly batches of content for you to post.

2. Our creator network helps get your posts in front of the right audience.

Grab time here or just reply to this email to learn more.