- Viral Examples
- Posts
- When 1+1 Equals Viral
When 1+1 Equals Viral
Combine unrelated insights to create breakthrough content

Welcome back to Viral Examples.
Today (in 2 mins or less) we're diving into how top creators generate perspectives nobody else has thought of.
The Formula That Generates Endless Unique Takes
Every day, you consume dozens of insights. Business principles. Life observations. Random facts. They float past like ships in the night.
But when you crash two together?
Fireworks.
The Compound Insight Method creates original thoughts from existing ideas.
Start with two separate truths
Pull from different domains. "The best products create habits" meets "People check their phones 150 times daily."
The more unrelated they seem, the more powerful the collision.
Find the intersection
Where do these truths overlap? What happens when both exist simultaneously?
"If products need habits AND people already check phones constantly... then the winning products hijack existing phone-checking moments."
Extract the breakthrough
The collision reveals something new. Something neither insight showed alone.
"Stop building new habits. Attach to existing ones instead."
The magic lives in unexpected combinations. Your audience has heard both insights before. But never together. Never leading to this conclusion.
You already know hundreds of insights. Start smashing them together.
Your next viral post exists at the intersection of two ideas you've never connected.
Time to Grow
There’s two parts to getting results from posting content:
High quality content
Relevant distribution
Megaphone, the team behind Viral Examples, helps with both.
Our writing team works learns your voice and delivers weekly batches of content for you to post.
Our creator network helps get your posts in front of the right audience.
Grab time here or just reply to this email to learn more.
What'd you think of this post? |